You don’t need a masterplan to launch a profitable startup. You just need to start!

You don’t need a masterplan to launch a profitable startup. You just need to start!

Think you need to have it all figured out and a boatload of venture capital to make your startup idea a reality? Think you need years and years to become profitable? Think again! There are many alternatives to get your venture off the ground.

If you’ve got the drive, passion, and courage to go after your idea, don’t let not knowing where to start be what stops you. To launch a venture, you certainly don’t need a business degree. And I should know, I have two – and didn’t use textbook theories while launching or leading three businesses over the last seven years!

As a serial entrepreneur and business nut, I’m passionate about sharing my knowledge so soon-to-be entrepreneurs have the tools to develop the right business model and organization design, set up scalable processes, and quickly generate a positive cash flow.



Want to start a business but have no clue where to start? Then tune in to the Worthwhile Ventures podcast. The podcast’s goal is to help you get your business on a solid footing – to make it a worthwhile venture!

Every two weeks, you’ll get help finding the right model for your idea and how to start on a smaller scale to grow sustainably at your own pace.

In the first season, the episodes will be focused on all things finance. I’ll give you tangible tips and concrete examples for financing your own business with little to no start-up capital.

I have been around the startup scene in Berlin and Hamburg for years and successfully built and led companies up to double-digit millions in sales, guided a financing round, and managed 50+ employees. During my journey, I’ve benefited from the knowledge and expertise of others and now want to give back and pass mine on to you.

Having developed a large network, I also interview experts, founders, and CEOs on the podcast to dive into real-life examples of how bootstrapping, crowdfunding, loans, partnerships, and yes, also venture capital, can be used to launch and grow your startup.

Want to grow your revenue, generate early positive cash flow, and create long-term profitability? Then tune in now to save time, money, and energy!

About me


I’ve always wanted to go out on my own, but I listened to the voices that said I should do something safe first and ended up studying business – and quickly found out I was more unconventional than my peers! After a stint working as a consultant, an entrepreneurship class during a Master in Commerce in Sydney finally gave me the push I needed to start a venture. I co-founded Compackt – starch-based, bio-degradable, microwavable food packaging – and got the full startup experience, flying to Silicon Valley and pitching in front of investors.

While Compackt didn’t make it to market, it ignited my fire for entrepreneurship. Even with zero money – 30k in debt actually – I still wanted to be an entrepreneur. I joined an incubator and founded BorderGuru in 2014 – a logistics solution for international e-commerce. Within three years, we built it to 10 million in sales and 30 employees.

After a move and the acquisition of BorderGuru by Hermes Logistics, a big corporate, I joined KIWI in 2017, which offers a digital locking system for real estate. Today, I am their Managing Director & COO, and we recently completed a financing round in the double-digit millions.


Don’t reinvent the wheel. The trial and error route costs an incredible amount of energy and time. That’s why I love to pass on my knowledge and give others a shortcut. My main piece of advice? You can do everything you want. Maybe not all at the same time, but if you tackle one thing after the other you can be and do anything – including starting a business!


Business is not just my job, but a passion. I’m fascinated by all the different sides of building a business, from ideation and strategic planning to leadership, operations, and finance. I’ve helped friends develop their business model, financial plan, and build an organization plus have been trading stocks since I was 17 and spend my free time reading market analysis. Learning generally is something I’m always doing – I just completed a day trading seminar and am a certified NLP coach.

Wenn ich nicht gerade tief in der Startup Welt stecke, bin ich sportlich unterwegs oder auf Reisen. Ich liebe vor allem Südamerika – bis heute habe ich wahrscheinlich insgesamt ein Jahr dort verbracht, wenn man all meine Reisen aufaddiert. Mein Lieblingsplatz ist im Wasser – von schwimmen und windsurfen zu tauchen und segeln. Nur für Wellenreiten habe ich keine Geduld. Ich brauche Action! Mein großes Ziel ist es, von Europa über den Atlantik in die Karibik zu segeln.


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